The 32 GB Surface Was Sold Out About Three Months Ago

  • bzamayo.com/initial-sell-out-does-not-equal-success
Wired:

Microsoft executives are likely breathing a sign of relief today. Just one day after opening up pre-orders for Surface RT, the company has sold out of its least expensive 32GB model.

I link to this old story to give a bit of context to today’s news that the 128 GB Surface Pro sold out within just a few hours. It is pertinent to reflect on the fact that the original Surface experienced the same rapid out-of-stock buzz, but still had meagre sales across the Christmas quarter overall.