Apple Discontinues HomePod

Apple, via TechCrunch:

HomePod mini has been a hit since its debut last fall, offering customers amazing sound, an intelligent assistant, and smart home control all for just $99. We are focusing our efforts on HomePod mini. We are discontinuing the original HomePod, it will continue to be available while supplies last through the Apple Online Store, Apple Retail Stores, and Apple Authorized Resellers. Apple will provide HomePod customers with software updates and service and support through Apple Care.

When the iMac Pro was discontinued a week ago, there wasn’t much to fuss about. It is going away for obvious reasons. The iMac Pro was already feeling squeezed by the existence of high-end iMacs and the Mac Pro, and it will soon be unnecessary altogether with performant-yet-near-silent Apple Silicon iMacs in the offing.

The discontinuation of the HomePod is not so straightforward. The statement Apple gave to TechCrunch makes it very clear that there is not a new model just around the corner. This is the end of the road.

Honestly, the decision to cancel it feels like a misstep. The HomePod was overpriced but it was differentiated. The HomePod mini doesn’t really excel at anything. The mediocrity of the Mini’s sound quality means it leans much more heavily on the ‘smart’ component of being a smart speaker, and we know that Siri lags behind Alexa and Google Assistant in many ways. By focusing on the HomePod mini, Apple is implicitly focusing on Siri. Whether they actually make meaningful progress there is an open question.

The HomePod mini’s sound is fine for its size but its bass response and clarity — particularly at higher volumes — do not compare. I regard the Mini as something you put on your bedside table or in the kitchen, whereas the HomePod is a nice voice-controlled living room speaker. I’m not sure a replacement for that product exists, at least for Apple Music users. The closest I think you can get is the Echo Studio … which looks like a knock-off HomePod.