Apple Releases New iPhone 5s 'Powerful' Ad
Acceptable ad, but a bit dull for my liking. The clip of the heartbeat app (which reads your pulse through the back camera) sticks out like a sore thumb. Perhaps, this is a response to the S5’s heart-rate sensor. It’s a weird thing for Apple to highlight — it’s often inaccurate and is sorta inelegant.
In contrast, this is Apple’s best ad in recent memory.